Hookforge turns what already works — in your market and in your account — into launched ads with receipts. Intel finds the evidence. Studio creates in your brand system. Launch pushes it paused to your Meta account.
A research tool, an analytics tool, a generation tool, a launch tool. Each one fine on its own. The workflow between them is copy-paste, screenshots, and your evenings.
And none of those tools can tell your client why the ad exists.
Meta Ads Manager and the Meta Ad Library, read at creative level. Fatigue is decided per creative, longevity is stated per competitor, and the whole market lands in one report. Those signals feed the forge — nothing is created without them.
Evidence in, launched ads out. Each module feeds the next; the receipt carries the chain of proof through all four.
Watches your client's market. Competitor ads decomposed into hook, body and CTA — visual, audio and copy — with detected concepts and a morning digest of what is working.
Reads your own Meta account. Fatigue scores, verdicts with sources, and white-label reports your client can actually read.
Generates original creatives inside your client's brand system — starting from a brief built out of Intel and Reporting. Never from a blank prompt.
Pushes the approved batch to your Meta account as paused ads. A human activates in Ads Manager. Always.
Studio builds a brand system from what already exists — your ad library, your Instagram organic URL, your website content — or straight from an uploaded brand-guidelines document. From then on it knows your brand, and every generation is created inside it.
No creative agency in the middle, no media agency stitching tools. One shop for signals, reporting and ad creation.
Every generation carries claim-level evidence: which competitor signal it derives from, which account data backs it, when each source was captured. Hover a citation to see it.
Research tools stop at inspiration. Generation tools start from a blank prompt. Analytics tools read but never act. Launch tools have no opinion. Hookforge is the loop — and the receipts prove it.
Hookforge is in its first hands-on phase, and I want feedback from operators running it on real accounts. Serious founding users who tell me what works and what doesn't get a discounted founding rate and a real say in the roadmap.
A flat subscription — never a percentage of your ad spend. Generation credits come with published math and never expire silently. Figures are announced at public launch; founding users get a discounted founding rate now, in exchange for serious feedback.
Founding users now — we onboard a handful this fall. Public launch follows Meta app review. The first signal is free and open to anyone today.
Meta first. TikTok next. Google later. The loop is built per platform, not bolted on.
In the EU, on Hetzner, with per-client isolation. Full export on every tier — your data leaves with you.
They are excellent quarter-loops — Foreplay at research, Motion at analytics. Hookforge is the whole loop: intel, reporting, generation and launch in one chain, plus the receipt that carries the evidence through it. Nothing else in a 76-tool market ships per-claim provenance.
Dimarketing, a working performance agency in the Netherlands. Hookforge is our own workflow, productized — built and used on real client accounts before it ships to yours.